Introduction
Surfing the web provides easy access to a vast amount of tools, products, services, and people. The list does not stop there. The internet offers the world at your fingertips. With the click of a button the possibilities are limitless. This is great factor for users, but a huge risk factor for companies, suppliers, designers, and so on. With consumers having access to limitless sources, the competition is very dense for producers. Having a successful web site requires proper communication to the user. There should be an appealing use of color, proper structure, engaging multimedia, and an effective theme.
While taking CMS 3710, a course offered at Clayton State University called Writing for Digital Media, I learned key aspects that should be taken into consideration when designing a web site Now with the knowledge that I have gained, I will be analyzing Aviary.com focusing on the web site's most relevant facets such as color, structure, multimedia and theme. Also, I will include a summary of strengths and weaknesses that I noticed on Aviary as well.